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Joya News

Healthy Office Habits: Take Good Care of Your Feet at Work

Ensure good foot health even at the office! With these simple measures, you can prevent discomfort and promote the well-being of your feet in the workplace.

Read more →

Stolzer Sponsoring-Partner des Bodensee Frauenlaufs

Ohne Frauen läuft nichts!Diesem Motto können wir nur zustimmen, weshalb wir in diesem Jahr zum ersten Mal stolzer Sponsoring-Partner vom Bodensee Frauenlauf der Veranstaltungsreihe Mein Frauenlauf sind.

Read more →

Ostergewinnspiel: Wimmelbild

Herzlichen Glückwunsch!Wir gratulieren Daniela L., Friedrich K., Nadine V., Susanne K. und Sabine O., zum Gewinn! Eine Teilnahme am Gewinnspiel ist nicht mehr möglich.

Read more →

How Joya shoes contribute to your back health

Joya shoes are considered to be easy on the back thanks to their innovative sole technology, which has a relieving effect on the back.Joya shoes effectively relieve the back thanks to their innovative sole technology.The soles of Joya shoes are particularly soft and elastic, which promotes a natural rolling movement when walking. This helps to reduce pressure on the spine and joints, which in turn promotes back health. The cushioning properties of the soles absorb shocks and vibrations that occur when walking, thus reducing the strain on the back.

Read more →

How to determine your shoe width

Alongside the shoe size, the shoe width is an important criteria for finding the perfectly fitting shoe! The aim of this width system is to give your foot sufficient freedom of movement and at the same time provide firm support. This results in optimum comfort and the best conditions for maintaining your foot health. The innovative Joya sole technology also ensures pleasant cushioning and pressure distribution.

Read more →

Healthy walking with fresh designs - the Joya Spring/ Summer 2024 Collection

This spring, we are once again presenting new Joya designs as well as established models in a new style. Always included: the soft, elastic Joya soles that pamper your feet with their unique cushioning effect. We have summarized the highlights of this 2024 season in the following video:

Read more →

How to establish sustainable habits

A goal without a plan is just a wish - Antoine de Saint-Exupéry in "The Little Prince" In today's fast-paced world, it can be a real challenge to make positive changes in our lives. In this article, we give you tips on how to successfully integrate new habits into your life using the example of "more healthy exercise".

Read more →

The art of shoe care: a guide to shining shoes

A stylish shoe can be the icing on the cake of any outfit, but only if it is cared for. Find out how to keep your shoes in top shape, depending on the demands of our most commonly used upper materials, in this article.

Read more →

Guide to buying boots: What you should look out for

Find your dream bootsFall is here and winter is just around the corner. Now is the perfect time to find the right pair of boots. This will keep you warm, comfortable and stylish through the cold season. When buying boots, there are a few important points that will help you make the best decision.

Read more →

Happy Feet: Tips to Prevent Blisters and Pressure Points

To ensure your feet stay comfortable and pain-free in any shoe, here are five valuable tips to prevent blisters and pressure points: Choose the right shoe size: Make sure your shoes fit well to avoid friction. Regularly measure your feet.Break in new shoes gradually: Wear new shoes for short periods initially to prevent blisters.Wear breathable socks: Opt for socks that breathe to reduce sweat and friction.Take care of your feet: Keep your feet clean and well-groomed to prevent skin irritations.Keep blister patches on hand: Have blister patches ready to treat blisters quickly and alleviate pain.By the way, have you had a chance to check out our Joya shoes featuring the innovative Wave soles and an accompanying adjustment insole? They're an excellent choice for minimizing friction and pressure points, ensuring you experience maximum comfort.

Read more →

Tips for a Healthy Back

With the right choice of shoes, you can already do a lot for your back. Here are five helpful tips that will benefit your back. Treat Your Back to Comfort: Choose shoes with good cushioning and sole support to relieve your spine.The Perfect Fit: Ensure your shoes fit just right. Opting for too tight or too loose footwear can lead to posture issues and back discomfort.Lower Back Stability: Opt for shoes with a stable heel to enhance your posture and reduce strain on the lower back.Freedom of Movement for a Healthy Stride: Flexibility in the soles is key. They adapt to your natural gait and prevent unnatural postures that can cause back pain.Variety Works Wonders: Rotate your shoes to engage different muscle groups and distribute the load on your back evenly. Your back will thank you for it.With a diverse range of shoe models suitable for various activities and occasions, Joya provides a fitting solution for every need. What sets our shoes apart is our innovative sole technology, ensuring not only exceptional comfort but also a positive impact on your back. Our specially designed soles are engineered to cushion each step, reduce strain on your joints, and promote a healthy posture.

Read more →

Getting More Movement in Your Daily Life: Here's How!

Movement is crucial for our health. It helps us stay fit, maintain our well-being, and feel better overall. You can achieve this quite easily by making small changes to your daily habits.

Read more →

Tips for Choosing the Right Shoes

A well-chosen shoe can have a significant impact on the comfort and health of your feet. Therefore, it's important to consider some key factors when selecting shoes. Below, we'll present five crucial tips to help you make the right choice of footwear and ensure that your feet receive optimal support.

Read more →

Things to Avoid While Hiking

  Even experienced hikers can find themselves in unpleasant situations due to thoughtless decisions. Keep these basic 'no-gos' in mind to make your hike safer and more enjoyable.: 

Read more →

Walking, strolling, moving: Which sole suits you?

To find the right Joya sole, it is important to weigh your individual needs and preferences. Consider factors such as your foot shape, health condition, and how you plan to use the shoes.

Read more →

Comfortable Travel: Tips for the Right Shoes

Sore spots, blisters, and achy feet – totally unwanted issues, especially during a vacation when there's so much to explore and thousands of steps to take each day. Choosing the right shoes can provide a solution to this.

Read more →

The new Fall/Winter collection 2023

The new Fall/Winter collection is really something to behold!Highlights for WomenElena Beige/BlueOne of our latest models is the Elena Beige/Blue – timeless, contemporary slip-ons for everyday wear. With their stylish design and comfortable fit, they're the perfect choice to elevate your look and enjoy the day to the fullest.

Read more →

Joya brand launches new look!

Dynamic movements, fresh colors, and pure joy – these were the key aspects in the development of the new Joya look. Our goal is to strengthen the brand's profile and convey what Joya shoes are all about: stylish, high-quality, and comfortable shoes that promote health and provide our customers with more comfort in everyday life.

Read more →

New kybun Joya Shop in Zurich!

The opening of the kybun Joya flagship store was celebrated with great joy, attended by around 120 guests. The store is situated in a prime location between the renowned "Bahnhofstrasse" and the charming "Rennweg".

Read more →

The kybun Joya Group in the NZZ

The shoe industry in Switzerland seems to be dying out, but the Müller entrepreneurial family and their associated kybun Joya Group are pushing back.

Read more →

The Joya Way - Claudio Minder in interview

  Joya co-founder Claudio Minder was interviewed last night by SRF about the recently published book "The Joya Way". Watch the interview now and learn more about the success story of the Swiss shoe manufacturer Joya...

Read more →

Spring/Summer Collection 2023

  Spring/Summer 2023 Collection The Joya spring/summer collection 2023 convinces with sensational new models! With the new Veloce series for men and women comes a newly developed lightweight sole with progressive and technical design on the market. It provides optimal rolling, arch support and that certain something with the stylish outsole.

Read more →

Opening of the kybun Joya Riding Park in Egnach

With a successful inauguration celebration, the Egnach and Surroundings Cavalry Association celebrated the opening of its new equestrian facility in Egnach under the radiant autumn weather.

Read more →

The Joya Wave Technology

The Joya Wave Technology offers a custom-fit solution for every foot, thanks to the multi-fit insole. The Wave models feature an exceptional arch support and special stability, which promotes and supports healthy walking and standing.

Read more →

Fall/Winter Collection 2022

  The new fall/winter collection 2022 promises great things! Not only will sales hits be staged in color, but with the new sole technology "Active" Joya brings a sporty outdoor outsole for healthy and pain-free acitve walking to the market. With low-cut and high-cut models for men and women, an optimal cushioning/rebound effect, special slip resistance as well as stability is provided in any weather!

Read more →

The Joya Active Sole Technology

Joya Active Sole Technology: Perfect for Active Individuals – The Ultimate Companion for Your Active Days Have you ever wondered how to take your athletic activities to the next level? Or how to optimally support your feet and muscles with every step you take? The answer to these questions is "Joya Active Sole." Shoe models with the Active Sole are an absolute must for sports enthusiasts and active individuals. With their premium cushioning and outstanding support for joints and muscles, they offer numerous benefits that can elevate your active lifestyle to a new level.

Read more →

Joya Merino Socks - high quality socks subscription

Why you should choose Merino Socks?Merino wool is one of the most valuable, premium and high-quality natural fibers in the world. With its unique properties, it is perfect for everyday wear.

Read more →

kybun and Joya merge

The two world market leaders in the field of health shoes are merging. In the future, the brands "kybun" and "Joya" will be managed under one roof - that of the kybun Joya Group.

Read more →

25 years of health shoes - time for change

The kybun Joya Group is carrying out the generational change from health shoe pioneer Karl Müller III (MBT, kybun) to his son Karl Müller IV (Joya), to mark the 25th anniversary of the health shoes from eastern Switzerland. Great tasks await the junior -  two traditional Swiss shoe brands are integrated into the group.

Read more →

Sustainable Joya soles from apple pomace

Claudio Minder (CEO Joya), Paolo Spagnolo (CEO Momö), Katja Stadler (Apple Queen TG), Karl Müller (Founder Joya) from left Joya is launching a new, healthy, organically produced sole made from apple pomace in collaboration with Mosterei Möhl in Arbon 

Read more →

The new Joya Nuvola Sole Technology

The new Nuvola technology is particularly lightweight and provides an incomparable delightful and comfortable wearing sensation, thanks to the unique wavy "nuvola foam insole".

Read more →

Spring/Summer Collection 2022

  New designs, fresh colors and the proven Joya comfort - this year's spring/summer collection offers massive highlights! In addition to familiar models, the new collection offers a lightweight sole for every day with the "Nuvola" sole technology. The unique wave-shaped foam insole makes any everyday activity a carefree and effortless experience!

Read more →

Shoe brand remains in Swiss hands: Entrepreneurial family Müller takes over "Kandahar”

Surprise in the shoe industry: The traditional and exclusive shoe brand "Kandahar" is taken over by the Thurgau entrepreneurial family Karl Müller (kybun & Joya). With the change of ownership, the production site is gradually moved from Gwatt to Sennwald.

Read more →

Fall/Winter 21 Collection

The new Joya collection promises a comfortable and fashionable fall/winter season! Highlights are especially the new ankle boots in bold brown and black tones, which are not only fully on trend, but also guarantee the customer the tried and tested healthy Joya walking comfort.

Read more →

The digital quick test for your health

You have probably noticed by now that we have allowed ourselves a little joke, because we cannot take care of your health digitally - April Fools! However, we hope we could give you a moment of smile!

Read more →

Shoe industry revolutionaries

Latest News from the Frankfurter Allgemeine Zeitung (FAZ): Regional ties, comfort/sport footwear and religion. In this triad, Karl Müller Senior (kybun) and Karl Müller Junior (Joya) follow their very own ways - in their lives and as entrepreneurs.

Read more →

Pascal Zuberbühler becomes the new ambassador for the Swiss brand kybun Joya

Pascal Zuberbühler, 6-time Swiss champion, 3-time cup winner and true football legend, is the new ambassador for the Swiss health shoe company kybun Joya.

Read more →

Joya launches new shoe care series

In cooperation with Pep*Up, Joya has developed care products made from pure natural products with plant extracts. Pep*Up products are organically based, dermatologically tested and produced in an Austrian factory. From cleaning sponge, leather care with lemongrass oil, suede care with organic jojoba oil, to a citrus fresh deodorant spray with organic orange oil, Joya offers ideal shoe care now.

Read more →

Joya shoes shine in new splendor

Pimped up Joya shoes: Jane is a professional crystal-embellisher specializing in footwear. It is something she has been doing for many years now and first started off as a hobby and has grown over the years to a place where she had the opportunity to work for a wide range of clients.

Read more →

April Fools

«IKEA Billy» – you could have been a fantastic shoe experience! We do want to dissolve our April Fool’s joke and make it up to you! VOUCHER-CODE: JOYAAPRIL10

Read more →

Cooperation with furniture giant IKEA

Joya announces new cooperation with the swedish furniture giant IKEA. Goal of the cooperation will be to manufacture a fashionable healthy shoe out of used IKEA carrier bags, so that employees and customers can walk especially healthy and comfortable through the endless corridors of the furniture store.

Read more →

No 1 Brand in Japan

Joya got honored with the award “No 1 Brand” for healthy footwear from the Japan Marketing Research Inc. (JMR) in Japan recently. A special honor for an innovative footwear manufacturer, who made a shoe with a unique swiss sole technology, where healthy walking and standing as well as a strong back are always kept forefront.

Read more →

Stolzer Sponsoring-Partner des Bodensee Frauenlaufs

Ohne Frauen läuft nichts!Diesem Motto können wir nur zustimmen, weshalb wir in diesem Jahr zum ersten Mal stolzer Sponsoring-Partner vom Bodensee Frauenlauf der Veranstaltungsreihe Mein Frauenlauf sind.

Read more →

How to determine your shoe width

Alongside the shoe size, the shoe width is an important criteria for finding the perfectly fitting shoe! The aim of this width system is to give your foot sufficient freedom of movement and at the same time provide firm support. This results in optimum comfort and the best conditions for maintaining your foot health. The innovative Joya sole technology also ensures pleasant cushioning and pressure distribution.

Read more →

The art of shoe care: a guide to shining shoes

A stylish shoe can be the icing on the cake of any outfit, but only if it is cared for. Find out how to keep your shoes in top shape, depending on the demands of our most commonly used upper materials, in this article.

Read more →

Tips for a Healthy Back

With the right choice of shoes, you can already do a lot for your back. Here are five helpful tips that will benefit your back. Treat Your Back to Comfort: Choose shoes with good cushioning and sole support to relieve your spine.The Perfect Fit: Ensure your shoes fit just right. Opting for too tight or too loose footwear can lead to posture issues and back discomfort.Lower Back Stability: Opt for shoes with a stable heel to enhance your posture and reduce strain on the lower back.Freedom of Movement for a Healthy Stride: Flexibility in the soles is key. They adapt to your natural gait and prevent unnatural postures that can cause back pain.Variety Works Wonders: Rotate your shoes to engage different muscle groups and distribute the load on your back evenly. Your back will thank you for it.With a diverse range of shoe models suitable for various activities and occasions, Joya provides a fitting solution for every need. What sets our shoes apart is our innovative sole technology, ensuring not only exceptional comfort but also a positive impact on your back. Our specially designed soles are engineered to cushion each step, reduce strain on your joints, and promote a healthy posture.

Read more →

Things to Avoid While Hiking

  Even experienced hikers can find themselves in unpleasant situations due to thoughtless decisions. Keep these basic 'no-gos' in mind to make your hike safer and more enjoyable.: 

Read more →

The new Fall/Winter collection 2023

The new Fall/Winter collection is really something to behold!Highlights for WomenElena Beige/BlueOne of our latest models is the Elena Beige/Blue – timeless, contemporary slip-ons for everyday wear. With their stylish design and comfortable fit, they're the perfect choice to elevate your look and enjoy the day to the fullest.

Read more →

The kybun Joya Group in the NZZ

The shoe industry in Switzerland seems to be dying out, but the Müller entrepreneurial family and their associated kybun Joya Group are pushing back.

Read more →

Opening of the kybun Joya Riding Park in Egnach

With a successful inauguration celebration, the Egnach and Surroundings Cavalry Association celebrated the opening of its new equestrian facility in Egnach under the radiant autumn weather.

Read more →

The Joya Active Sole Technology

Joya Active Sole Technology: Perfect for Active Individuals – The Ultimate Companion for Your Active Days Have you ever wondered how to take your athletic activities to the next level? Or how to optimally support your feet and muscles with every step you take? The answer to these questions is "Joya Active Sole." Shoe models with the Active Sole are an absolute must for sports enthusiasts and active individuals. With their premium cushioning and outstanding support for joints and muscles, they offer numerous benefits that can elevate your active lifestyle to a new level.

Read more →

25 years of health shoes - time for change

The kybun Joya Group is carrying out the generational change from health shoe pioneer Karl Müller III (MBT, kybun) to his son Karl Müller IV (Joya), to mark the 25th anniversary of the health shoes from eastern Switzerland. Great tasks await the junior -  two traditional Swiss shoe brands are integrated into the group.

Read more →

Spring/Summer Collection 2022

  New designs, fresh colors and the proven Joya comfort - this year's spring/summer collection offers massive highlights! In addition to familiar models, the new collection offers a lightweight sole for every day with the "Nuvola" sole technology. The unique wave-shaped foam insole makes any everyday activity a carefree and effortless experience!

Read more →

The digital quick test for your health

You have probably noticed by now that we have allowed ourselves a little joke, because we cannot take care of your health digitally - April Fools! However, we hope we could give you a moment of smile!

Read more →

Joya launches new shoe care series

In cooperation with Pep*Up, Joya has developed care products made from pure natural products with plant extracts. Pep*Up products are organically based, dermatologically tested and produced in an Austrian factory. From cleaning sponge, leather care with lemongrass oil, suede care with organic jojoba oil, to a citrus fresh deodorant spray with organic orange oil, Joya offers ideal shoe care now.

Read more →

Cooperation with furniture giant IKEA

Joya announces new cooperation with the swedish furniture giant IKEA. Goal of the cooperation will be to manufacture a fashionable healthy shoe out of used IKEA carrier bags, so that employees and customers can walk especially healthy and comfortable through the endless corridors of the furniture store.

Read more →

Ostergewinnspiel: Wimmelbild

Herzlichen Glückwunsch!Wir gratulieren Daniela L., Friedrich K., Nadine V., Susanne K. und Sabine O., zum Gewinn! Eine Teilnahme am Gewinnspiel ist nicht mehr möglich.

Read more →

Healthy walking with fresh designs - the Joya Spring/ Summer 2024 Collection

This spring, we are once again presenting new Joya designs as well as established models in a new style. Always included: the soft, elastic Joya soles that pamper your feet with their unique cushioning effect. We have summarized the highlights of this 2024 season in the following video:

Read more →

Guide to buying boots: What you should look out for

Find your dream bootsFall is here and winter is just around the corner. Now is the perfect time to find the right pair of boots. This will keep you warm, comfortable and stylish through the cold season. When buying boots, there are a few important points that will help you make the best decision.

Read more →

Getting More Movement in Your Daily Life: Here's How!

Movement is crucial for our health. It helps us stay fit, maintain our well-being, and feel better overall. You can achieve this quite easily by making small changes to your daily habits.

Read more →

Walking, strolling, moving: Which sole suits you?

To find the right Joya sole, it is important to weigh your individual needs and preferences. Consider factors such as your foot shape, health condition, and how you plan to use the shoes.

Read more →

Joya brand launches new look!

Dynamic movements, fresh colors, and pure joy – these were the key aspects in the development of the new Joya look. Our goal is to strengthen the brand's profile and convey what Joya shoes are all about: stylish, high-quality, and comfortable shoes that promote health and provide our customers with more comfort in everyday life.

Read more →

The Joya Way - Claudio Minder in interview

  Joya co-founder Claudio Minder was interviewed last night by SRF about the recently published book "The Joya Way". Watch the interview now and learn more about the success story of the Swiss shoe manufacturer Joya...

Read more →

The Joya Wave Technology

The Joya Wave Technology offers a custom-fit solution for every foot, thanks to the multi-fit insole. The Wave models feature an exceptional arch support and special stability, which promotes and supports healthy walking and standing.

Read more →

Joya Merino Socks - high quality socks subscription

Why you should choose Merino Socks?Merino wool is one of the most valuable, premium and high-quality natural fibers in the world. With its unique properties, it is perfect for everyday wear.

Read more →

Sustainable Joya soles from apple pomace

Claudio Minder (CEO Joya), Paolo Spagnolo (CEO Momö), Katja Stadler (Apple Queen TG), Karl Müller (Founder Joya) from left Joya is launching a new, healthy, organically produced sole made from apple pomace in collaboration with Mosterei Möhl in Arbon 

Read more →

Shoe brand remains in Swiss hands: Entrepreneurial family Müller takes over "Kandahar”

Surprise in the shoe industry: The traditional and exclusive shoe brand "Kandahar" is taken over by the Thurgau entrepreneurial family Karl Müller (kybun & Joya). With the change of ownership, the production site is gradually moved from Gwatt to Sennwald.

Read more →

Shoe industry revolutionaries

Latest News from the Frankfurter Allgemeine Zeitung (FAZ): Regional ties, comfort/sport footwear and religion. In this triad, Karl Müller Senior (kybun) and Karl Müller Junior (Joya) follow their very own ways - in their lives and as entrepreneurs.

Read more →

Joya shoes shine in new splendor

Pimped up Joya shoes: Jane is a professional crystal-embellisher specializing in footwear. It is something she has been doing for many years now and first started off as a hobby and has grown over the years to a place where she had the opportunity to work for a wide range of clients.

Read more →

No 1 Brand in Japan

Joya got honored with the award “No 1 Brand” for healthy footwear from the Japan Marketing Research Inc. (JMR) in Japan recently. A special honor for an innovative footwear manufacturer, who made a shoe with a unique swiss sole technology, where healthy walking and standing as well as a strong back are always kept forefront.

Read more →

How Joya shoes contribute to your back health

Joya shoes are considered to be easy on the back thanks to their innovative sole technology, which has a relieving effect on the back.Joya shoes effectively relieve the back thanks to their innovative sole technology.The soles of Joya shoes are particularly soft and elastic, which promotes a natural rolling movement when walking. This helps to reduce pressure on the spine and joints, which in turn promotes back health. The cushioning properties of the soles absorb shocks and vibrations that occur when walking, thus reducing the strain on the back.

Read more →

How to establish sustainable habits

A goal without a plan is just a wish - Antoine de Saint-Exupéry in "The Little Prince" In today's fast-paced world, it can be a real challenge to make positive changes in our lives. In this article, we give you tips on how to successfully integrate new habits into your life using the example of "more healthy exercise".

Read more →

Happy Feet: Tips to Prevent Blisters and Pressure Points

To ensure your feet stay comfortable and pain-free in any shoe, here are five valuable tips to prevent blisters and pressure points: Choose the right shoe size: Make sure your shoes fit well to avoid friction. Regularly measure your feet.Break in new shoes gradually: Wear new shoes for short periods initially to prevent blisters.Wear breathable socks: Opt for socks that breathe to reduce sweat and friction.Take care of your feet: Keep your feet clean and well-groomed to prevent skin irritations.Keep blister patches on hand: Have blister patches ready to treat blisters quickly and alleviate pain.By the way, have you had a chance to check out our Joya shoes featuring the innovative Wave soles and an accompanying adjustment insole? They're an excellent choice for minimizing friction and pressure points, ensuring you experience maximum comfort.

Read more →

Tips for Choosing the Right Shoes

A well-chosen shoe can have a significant impact on the comfort and health of your feet. Therefore, it's important to consider some key factors when selecting shoes. Below, we'll present five crucial tips to help you make the right choice of footwear and ensure that your feet receive optimal support.

Read more →

Comfortable Travel: Tips for the Right Shoes

Sore spots, blisters, and achy feet – totally unwanted issues, especially during a vacation when there's so much to explore and thousands of steps to take each day. Choosing the right shoes can provide a solution to this.

Read more →

New kybun Joya Shop in Zurich!

The opening of the kybun Joya flagship store was celebrated with great joy, attended by around 120 guests. The store is situated in a prime location between the renowned "Bahnhofstrasse" and the charming "Rennweg".

Read more →

Spring/Summer Collection 2023

  Spring/Summer 2023 Collection The Joya spring/summer collection 2023 convinces with sensational new models! With the new Veloce series for men and women comes a newly developed lightweight sole with progressive and technical design on the market. It provides optimal rolling, arch support and that certain something with the stylish outsole.

Read more →

Fall/Winter Collection 2022

  The new fall/winter collection 2022 promises great things! Not only will sales hits be staged in color, but with the new sole technology "Active" Joya brings a sporty outdoor outsole for healthy and pain-free acitve walking to the market. With low-cut and high-cut models for men and women, an optimal cushioning/rebound effect, special slip resistance as well as stability is provided in any weather!

Read more →

kybun and Joya merge

The two world market leaders in the field of health shoes are merging. In the future, the brands "kybun" and "Joya" will be managed under one roof - that of the kybun Joya Group.

Read more →

The new Joya Nuvola Sole Technology

The new Nuvola technology is particularly lightweight and provides an incomparable delightful and comfortable wearing sensation, thanks to the unique wavy "nuvola foam insole".

Read more →

Fall/Winter 21 Collection

The new Joya collection promises a comfortable and fashionable fall/winter season! Highlights are especially the new ankle boots in bold brown and black tones, which are not only fully on trend, but also guarantee the customer the tried and tested healthy Joya walking comfort.

Read more →

Pascal Zuberbühler becomes the new ambassador for the Swiss brand kybun Joya

Pascal Zuberbühler, 6-time Swiss champion, 3-time cup winner and true football legend, is the new ambassador for the Swiss health shoe company kybun Joya.

Read more →

April Fools

«IKEA Billy» – you could have been a fantastic shoe experience! We do want to dissolve our April Fool’s joke and make it up to you! VOUCHER-CODE: JOYAAPRIL10

Read more →