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Joya Takes the Pain Away.

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Getting to the Root.

Hard floors and unsupportive footwear are often overlooked culprits behind joint and muscle pain. Instead of merely masking the symptoms, Joya addresses the root cause. Its innovative FOREVERFOAM® sole technology transforms even the hardest surfaces into a soft-elastic base, ensuring optimal pressure distribution. The result? Pain gradually fades away.

How Joya Shoes Work.

The secret to pain-free movement lies in dynamic walking. Joya has developed a sole technology called FOREVERFOAM® that does exactly that. The soft, elastic soles activate smaller support and stabilizing muscles, reducing strain on the joints and spine. This encourages a more natural gait and brings lasting relief.

What’s Behind the Sole

Our Technology. Your Benefits.

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    Durability
    Delivers what others only promise.

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    Comfort
    Soft step, strong support.

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    Health
    Pain-free walking and standing.

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Proven by Studies: Joya Promotes Health.

FOREVERFOAM® was developed together with orthopaedists and movement specialists – for significantly better resilience in everyday life. That we keep our promises is evidenced by numerous studies. The association “Aktion Gesunder Rücken e.V. (AGR)” certifies Joya shoes as particularly back-friendly.

ETH Zurich
University Hospital Jena
Japan Marketing Research Inc.
Action for a Healthy Back e.V.
ETH Zurich
University Hospital Jena
Japan Marketing Research Inc.
Action for a Healthy Back e.V.
ETH Zurich
University Hospital Jena
Japan Marketing Research Inc.
Action for a Healthy Back e.V.