Swiss Development at Joya

Ratgeber Technology | Swiss Development at Joya

Joya refers to its sole technology as Swiss technology. The company was founded in Switzerland in 2008 and is headquartered in Roggwil in the canton of Thurgau. At the same time, according to the company, Joya produces soles at its own production facility in Busan, South Korea.

“Swiss development” should therefore be understood as a statement about the development and corporate context and should not automatically be equated with complete production in Switzerland.

Does this affect you?

  • You are interested in Joya’s Swiss origins
  • You want to know where Joya is developed
  • You pay attention to origin and quality
  • You want to put Swiss technology into context
  • You are looking for background information about the brand
  • You want to distinguish development from production

Possible causes

  • Swiss company history
  • Sole technology
  • International production
  • Quality standards
  • Product development

What role does the shoe play?

Joya combines a Swiss headquarters and sole technology described as Swiss technology with international production.

What “Swiss development” means

  • Company history – Joya was founded by Swiss entrepreneurs in 2008.
  • Headquarters – Roggwil, canton of Thurgau.
  • Technology – Joya refers to its sole technology as Swiss technology.
  • Production – Joya states that it has its own sole production in Busan.

In brief

Joya was founded in 2008.

According to Joya, its headquarters are in Roggwil in the canton of Thurgau.

Joya refers to its sole technology as Swiss technology.

According to Joya, its own sole production is located in Busan, South Korea.

Swiss development does not mean complete Swiss production.

Quality should also be assessed based on specific product features.

Buying guide

Origin is only one aspect of quality assessment.

Anprobe-Tipp Warum
Check the construction Sole and materials
Review model-specific data Material and fit
Understand the technology Function rather than origin alone
Test quality in everyday use Fitting and walking feel
Put origin into context Consider development and production separately

Joya’s company history describes it as a Swiss shoe manufacturer headquartered in Roggwil. Joya states that it has its own sole production in Busan, South Korea.

Swiss Development at Joya - Frequently asked questions

Is Joya a Swiss brand?
Joya was founded in Switzerland and, according to its own information, is headquartered in Roggwil in the canton of Thurgau.
Where is Joya headquartered?
In Roggwil in the canton of Thurgau.
Who founded Joya?
Karl Müller and Claudio Minder founded Joya in 2008.
Are Joya shoes produced in Switzerland?
Joya states that it has its own sole production in Busan, South Korea. Development and production should therefore be considered separately.
What does Swiss sole technology mean?
Joya refers to its sole technology as Swiss technology.
Is Swiss development a quality feature?
Origin can be a point of reference, but it does not replace an assessment of construction, material and fit.
What role does Switzerland play at Joya?
It is part of the company’s history, headquarters and the technology development communicated by Joya.
Where do the materials come from?
This varies depending on the material and model and should be checked using the specific product information.
How can I find out more about Joya’s development?
Joya’s company and technology pages provide an overview; specific studies should be considered separately.
Are Joya shoes medical products?
No. Joya shoes are comfort shoes.
What should I consider when buying?
Fit, intended use, material, sole type and personal requirements.

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